media meshing 媒体结合

Media meshing¹ is the activity of using hand-held electronic devices (e.g. mobile phones, tablet computers) to make comments or read about a TV program at the same time as watching it.

 

Media meshing指拿着手机或平板电脑等掌中设备，一边看电视节目，一边在这些设备上对节目发表评论或查看相关花絮，即“媒体结合”。

 

Media meshers are people who use wireless² connections and the handheld devices at their disposal to enhance their viewing experience.

 

通过掌中设备和无线网络来提升电视节目观看体验的人就叫media mesher。

 

The term media meshing first appeared around 2005, but hit the spotlight³ in the summer of 2013, when UK telecommunications regulator Ofcom published a report revealing that one in four British adults regularly use a tablet or other device so that they can comment or read information about the program they're watching. An alternative expression often used to refer to the same concept is second screening. (Source: macmillandictionary.com)

 

Media meshing这个词最早出现在2005年左右，不过真正被人们注意到却是在2013年夏天，英国通信监管机构Ofcom发布报告称，每四个英国成年人中就有一个人在看电视时会用平板电脑或其他设备发表评论或阅读相关信息。描述这一状况的另一个说法是second screening（第二屏幕）。

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