pop-up retail 快闪商店”

时间：2014-02-25 05:35:39

（单词翻译:单击）

Pop-up retail1, also known as pop-up store/shop or flash retailing2, is a trend of opening short-term sales spaces popular in America and Europe.
 
“快闪商店”（英文表达为pop-up retail或pop-up store/shop或flash retailing）是在短时间内开张的一种商店，在欧美很流行。
 
A pop-up retail space is a venue3 that is temporary: the space could be a sample sale one day and host a private cocktail4 party the next evening. The trend involves "popping up" one day, then disappearing anywhere from one day to several weeks later. 
 
“快闪商店”的店铺是临时租用的，今天这个店铺在做样品特卖，明天晚上可能就在举行私人鸡尾酒会了。某一天突然开张的“快闪商店”，在一天或几周后就会消失得无影无踪。
 
They are often used by marketers for seasonal5 items such as Halloween costumes and decorations, Christmas gifts and Christmas trees, or fireworks.
 
“快闪商店”通常卖季节性物品，如万圣节的服饰和装饰品、圣诞礼物、圣诞树，或烟花之类。

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1 retail VWoxC     
v./n.零售；adv.以零售价格
参考例句：
  • In this shop they retail tobacco and sweets.这家铺子零售香烟和糖果。
  • These shoes retail at 10 yuan a pair.这些鞋子零卖10元一双。
2 retailing f7157e2e76f903d2893786de5cb093af     
n.零售业v.零售(retail的现在分词)
参考例句：
  • career opportunities in retailing 零售业的职业机会
  • He is fond of retailing the news. 他喜欢传播消息。 来自《简明英汉词典》
3 venue ALkzr     
n.犯罪地点，审判地，管辖地，发生地点，集合地点
参考例句：
  • The hall provided a venue for weddings and other functions.大厅给婚礼和其他社会活动提供了场所。
  • The chosen venue caused great controversy among the people.人们就审判地点的问题产生了极大的争议。
4 cocktail Jw8zNt     
n.鸡尾酒；餐前开胃小吃；混合物
参考例句：
  • We invited some foreign friends for a cocktail party.我们邀请了一些外国朋友参加鸡尾酒会。
  • At a cocktail party in Hollywood,I was introduced to Charlie Chaplin.在好莱坞的一次鸡尾酒会上，人家把我介绍给查理·卓别林。
5 seasonal LZ1xE     
adj.季节的，季节性的
参考例句：
  • The town relies on the seasonal tourist industry for jobs.这个城镇依靠季节性旅游业提供就业机会。
  • The hors d'oeuvre is seasonal vegetables.餐前小吃是应时蔬菜。

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