总裁的脸型影响公司业绩
文章来源:未知 文章作者:enread 发布时间:2011-08-26 06:32 字体: [ ]  进入论坛
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Believe it or not, one thing that predicts how well a CEO's company performs is -- the width of the CEO's face! CEOs with wider faces have better-performing companies than CEOs with long faces. That's the conclusion of a new study which will be published in an upcoming issue of Psychological Science, a journal of the Association for Psychological Science. Elaine M. Wong at the University of Wisconsin-Milwaukee and her colleagues study how top management teams work. But they have to do it in indirect ways. "CEOs and top executives don't typically have time to talk with researchers or take batteries of tests(一系列综合性测验) ," she says. "Our research has primarily been at a distance." They've analyzed1 the content of letters to shareholders3 and looked at things like how a CEO's educational or personal background affects how well his or her company does. Wong and her colleagues, Margaret E. Ormiston of London Business School and Michael P. Haselhuhn of UWM, wanted to look at another aspect of CEOs -- their faces.

Looking at faces isn't as crazy as it might sound. Several studies have shown that the ratio of face width to face height is correlated with aggression4. Hockey players with wider faces spend more time in the penalty box(犯规球员禁闭区) for fighting. Men with higher facial width are seen as less trustworthy and they feel more powerful.

"Most of these are seen as negative things, but power can have some positive effects," Wong says. People who feel powerful tend to look at the big picture rather than focusing on small details and are also better at staying on task. She and her colleagues thought that feeling of power might also be correlated with a company's financial performance.

Wong and her colleagues based their analyses on photos of 55 male CEOs of publicly-traded Fortune 500 organizations. They only used men because this relationship between face shape and behavior has only been found to apply to men; it's thought to have something to do with testosterone(睾酮) levels. They also gathered information on the companies' financial performance and analyzed shareholder2 letters to get a sense of the kind of thinking that goes on at those companies.

CEOs with a wider face, relative to the face's height, had much better firm financial performance than CEOs who had narrower faces. "In our sample, the CEOs with the higher facial ratios actually achieved significantly greater firm financial performance than CEOs with the lower facial ratios," Wong says.

Don't run out and invest in wide-faced CEOs' companies, though. Wong and her colleagues also found that the way the top management team thinks, as reflected in their writings, can get in the way of this effect. Teams that take a simplistic view of the world, in which everything is black and white, are thought to be more deferential5(恭敬的) to authority; in these companies, the CEO's face shape is more important. It's less important in companies where the top managers see the world more in shades of gray.



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1 analyzed 483f1acae53789fbee273a644fdcda80     
v.分析( analyze的过去式和过去分词 );分解;解释;对…进行心理分析
参考例句:
  • The doctors analyzed the blood sample for anemia. 医生们分析了贫血的血样。 来自《简明英汉词典》
  • The young man did not analyze the process of his captivation and enrapturement, for love to him was a mystery and could not be analyzed. 这年轻人没有分析自己蛊惑著迷的过程,因为对他来说,爱是个不可分析的迷。 来自《简明英汉词典》
2 shareholder VzPwU     
n.股东,股票持有人
参考例句:
  • The account department have prepare a financial statement for the shareholder.财务部为股东准备了一份财务报表。
  • A shareholder may transfer his shares in accordance with the law.股东持有的股份可以依法转让。
3 shareholders 7d3b0484233cf39bc3f4e3ebf97e69fe     
n.股东( shareholder的名词复数 )
参考例句:
  • The meeting was attended by 90% of shareholders. 90%的股东出席了会议。
  • the company's fiduciary duty to its shareholders 公司对股东负有的受托责任
4 aggression WKjyF     
n.进攻,侵略,侵犯,侵害
参考例句:
  • So long as we are firmly united, we need fear no aggression.只要我们紧密地团结,就不必惧怕外来侵略。
  • Her view is that aggression is part of human nature.她认为攻击性是人类本性的一部份。
5 deferential jmwzy     
adj. 敬意的,恭敬的
参考例句:
  • They like five-star hotels and deferential treatment.他们喜欢五星级的宾馆和毕恭毕敬的接待。
  • I am deferential and respectful in the presence of artists.我一向恭敬、尊重艺术家。
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