15. This political advertisement recommends re-electing governor Adams because he
has a proven leadership role in improving the state's economy. In support of this reason
the author cites these statistics: in the past year, most state workers' wages have gone up;
5,000 new jobs have been created; and six corporations have located in the state.
Another reason offered for re-electing Adams is a recent poll, which indicates that most
respondents believe the state economy would continue to improve if he were re-elected.
Finally, the author claims that rival Zebulon would harm the state's economy because he
disagrees with Adams' fiscal¹ policies. This argument is fraught² with vague,
oversimplified and unwarranted claims.
      To begin with, the statistics are intended to support the main claim that the state is
economically better off with Adams as governor. But these statistics are vague and
oversimplified, and thus may distort the state's overall economic picture. For example,
state workers' pay raises may have been minuscule³ and may not have kept up with cost
of living or with pay for state workers in other states. Moreover, the 5,000 new jobs may
have been too few to bring state unemployment rates down significantly; at the same
time, many jobs may have been lost. Finally, the poll indicates that six new corporations
located in the state, but fails to indicate if any left.
      Next, the poll cited by the author is described in the vaguest possible terms. The
ad does not indicate who conducted the poll, who responded, or how the poll was
conducted. Until these questions are answered, the survey results are worthless as
evidence for public opinion about Adams or his economic policies.
      Finally, while we have only vague and possibly distorted evidence that the state is
better off with Adams, we have absolutely no evidence that it would be worse off with
Zebulon. Given that the state economy is good at the moment, none of the author's
reasons establishes that Adams is the cause of this. And neither do they establish that
the state wouldn't be even better off with someone else in office.
      In conclusion, this argument is weak. To strengthen the argument, the author must
provide additional information about the adequacy of state workers' pay raises, the
effect of the 5,000 jobs on the state's employment picture, the overall growth of
corporations in the state, and other features of the state economy. Also, the author must
support the claims that Adams' actions have caused any economic improvement and
that in the future Adams will impart more economic benefit than would Zebulon

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