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一、英文: In this conversation, Tanya Nichols, the owner of an ice cream manufacturing company, is talking with her marketing1 manager, Carla Hutchison, about the advertising2 campaign for the company's new ice-cream sandwich. Tanya: Good morning, Carla. How are you today? Carla: I'm doing fine. How about you? Tanya: Great, thanks. So, what's the status of our advertising campaign? Carla: As I mentioned before, it'll be a national campaign starting next month. We've decided3 to use a variety of media for full coverage4. First, we'll have 30-second spots on television once a day for 3 weeks.At the same time, we'll do 15-second radio commercials 3 times a day in selected cities with large populations. Finally, we'll have some outdoor ads using billboards5 near main entrances to big cities. Tanya: What style will the ads use? Carla: We're focusing on slice of life, showing how you can beat the summer heat by biting into a cool ice-cream sandwich. There'll be some reason why thrown in to hype our choice of flavors and show everyone they're not stuck with just vanilla6. Tanya: Sounds like an ideal approach. Will we have a new slogan? Carla: Definitely. The advertising agency's working onthat right now. They'll have some proposals ready by the end of the week. Tanya: Sounds like we'll have a winner on our hands! 二、中文篇: 在这个对话中,Tanya Nichols是一家冰淇淋生产公司的老板,她正在和她的市场部经理Carla Hutchison就公司新的冰淇淋三明治的广告宣传活动谈话。 Tanya:早上好,Carla.你今天过得怎么样? Carla:我很好,你呢? Tanya:很好,谢谢。我们公司的广告宣传作得怎么样了? In this conversation, Tanya Nichols, the owner of an ice cream manufacturing company, is talking with her marketing manager, Carla Hutchison, about the advertising campaign for the company's new ice-cream sandwich. Tanya: Good morning, Carla. How are you today? Carla: I'm doing fine. How about you? Tanya: Great, thanks. So, what's the status of our advertising campaign? Carla: As I mentioned before, it'll be a national campaign starting next month. We've decided to use a variety of media for full coverage. First, we'll have 30-second spots on television once a day for 3 weeks.At the same time, we'll do 15-second radio commercials 3 times a day in selected cities with large populations. Finally, we'll have some outdoor ads using billboards near main entrances to big cities. Tanya: What style will the ads use? Carla: We're focusing on slice of life, showing how you can beat the summer heat by biting into a cool ice-cream sandwich. There'll be some reason why thrown in to hype our choice of flavors and show everyone they're not stuck with just vanilla. Tanya: Sounds like an ideal approach. Will we have a new slogan? Carla: Definitely. The advertising agency's working onthat right now. They'll have some proposals ready by the end of the week. Tanya: Sounds like we'll have a winner on our hands! 二、中文篇: 在这个对话中,Tanya Nichols是一家冰淇淋生产公司的老板,她正在和她的市场部经理Carla Hutchison就公司新的冰淇淋三明治的广告宣传活动谈话。 Tanya:早上好,Carla.你今天过得怎么样? Carla:我很好,你呢? Tanya:很好,谢谢。我们公司的广告宣传作得怎么样了? 点击收听单词发音
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