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Publishers are reporting a surge in demand among fiction fans for tales of 'hot single dads'.
出版商报告称,书虫们对“性感单身爸爸”题材的小说需求量大增。
Mills&Boon first spotted1 the trend earlier this year, pointing out that steamy novels about 'hot daddies' are setting pulses racing2 among romantic fiction readers - and flying off the shelves.
The imprint's publishing house HarperCollins has suggested the new trend is down to women's desire for 'real and relatable heroes'.
The romance novel industry is big business in the UK - with some 10.7 million regular readers - and experts believe the uptick in interest in single fathers could be being fuelled by women's attraction to men with 'emotional maturity3' and fully-fledged parenting skills.
A spokesperson for Mills&Boon said: 'There are so many different kinds of romance heroes, but single dads have a nurturing4 and caring element that is very appealing.
'The current popularity of the single dad trend definitely has some caring family men, but readers are appreciating these dad heroes in a new sexier light – from "cute father" to "hot daddy" if you will.'
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