广告术语应用实例
文章来源: 文章作者: 发布时间:2007-03-10 07:00 字体: [ ]  进入论坛
(单词翻译:双击或拖选)

下面是一些广告术语及相关表达的用法:

Let's go all out on this one. I want a national advertising1 campaign.
让我们全力以赴实施这个方案吧,我想开展一次全国范围的广告宣传活动。

Put a full-page ad in the newspaper every Friday, advertising the weekly special coming up.
每周五在报纸上做整版广告,为每周特卖作宣传。

Let's get 20,000 flyers printed. We'll hand them out at the shopping mall next weekend.
我们印制20,000份小广告吧,我们要于下周末在购物中心免费派送。

I want this advertisement to be a testimonial from the gold medal winner. Call her to see if we can get her to endorse2 our product.
我希望这个广告内容为金牌得主的推荐,给她打电话问她能不能帮忙宣传我们的产品。

We need a new slogan. The old one's not catchy3 enough.
我们需要新的口号,旧的不够吸引人。

If we want to try door-to-door sales, we'll need professional sales people to make an effective sales pitch.
如果我们想尝试挨户销售,我们必须请专业推销人员来介绍有效的推销技巧。

Why don't we do some comparative advertising? Our product is definitely better than the competition's.
我们为什么不能做一些对比广告呢?我们的产品肯定比其他同类产品有优势。

We need a high-profile television slot. How about the Super Bowl?
我们需要一个高收视率的电视广告时段。超级杯怎么样?

We're advertising in every other media. It's high time we started placing ads on the Internet.
我们在其他媒介上都做广告,现在是我们开始在互联网上做广告的最佳时期了



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1 advertising 1zjzi3     
n.广告业;广告活动 a.广告的;广告业务的
参考例句:
  • Can you give me any advice on getting into advertising? 你能指点我如何涉足广告业吗?
  • The advertising campaign is aimed primarily at young people. 这个广告宣传运动主要是针对年轻人的。
2 endorse rpxxK     
vt.(支票、汇票等)背书,背署;批注;同意
参考例句:
  • No one is foolish enough to endorse it.没有哪个人会傻得赞成它。
  • I fully endorse your opinions on this subject.我完全拥护你对此课题的主张。
3 catchy 1wkztn     
adj.易记住的,诡诈的,易使人上当的
参考例句:
  • We need a new slogan.The old one's not catchy enough.我们需要新的口号,旧的不够吸引人。
  • The chorus is very catchy to say the least.副歌部分很容易上口。
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