2014第一季三星手机销售额下降
文章来源:未知 文章作者:enread 发布时间:2014-04-29 08:16 字体: [ ]  进入论坛
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Samsung Electronics has reported a 4% fall in sales at its mobile phone unit.

三星电子移动电话部门第一季度的销售额下降4%。
 
Revenues in the sector1 fell to 33.4 trillion won ($32.3bn) in the January-to-March period.
 
But the South Korean company said operating profit for its mobile phone unit rose 18% from the previous three months, in part due to "positive impact from adjustments of one-off expenses".
 
Samsung is the world's biggest mobile phone maker2 and handsets account for the bulk of the firm's profits.
 
The figures came as the electronics giant reported a net profit of 7.57 trillion won (£4.4bn) for the first quarter, up from 7.3 trillion won (£4.2bn) in the previous three months.
 
Maturing market?
 
The success of its Galaxy3 range of smartphones has been one of the biggest drivers of Samsung's growth in recent years. 
 
It helped the company dislodge Nokia as the world's biggest phone maker in 2012.
 
However, competition in the sector has been increasing, forcing manufacturers to lower their prices and hurting their profitability. 
 
At the same time, demand for smartphones in developed markets - which have been key drivers of growth of the sector so far - has also begun to slow.
 
"This is further evidence that the global market for smartphones is maturing and as the pace of growth which firms such as Samsung have enjoyed in recent years is slowing," said Andrew Milroy, an analyst4 with consulting firm Frost & Sullivan.
 
He added that "the company will have to look at introducing lower cost models in emerging markets to sustain the business." 
 
For its part, Samsung has been looking to tap into the emerging markets by launching low cost handsets there. 
 
However, it has been facing increased competition on that front as well, especially from Chinese firms such as Xiaomi, Huawei and ZTE.


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1 sector yjczYn     
n.部门,部分;防御地段,防区;扇形
参考例句:
  • The export sector will aid the economic recovery. 出口产业将促进经济复苏。
  • The enemy have attacked the British sector.敌人已进攻英国防区。
2 maker DALxN     
n.制造者,制造商
参考例句:
  • He is a trouble maker,You must be distant with him.他是个捣蛋鬼,你不要跟他在一起。
  • A cabinet maker must be a master craftsman.家具木工必须是技艺高超的手艺人。
3 galaxy OhoxB     
n.星系;银河系;一群(杰出或著名的人物)
参考例句:
  • The earth is one of the planets in the Galaxy.地球是银河系中的星球之一。
  • The company has a galaxy of talent.该公司拥有一批优秀的人才。
4 analyst gw7zn     
n.分析家,化验员;心理分析学家
参考例句:
  • What can you contribute to the position of a market analyst?你有什么技能可有助于市场分析员的职务?
  • The analyst is required to interpolate values between standards.分析人员需要在这些标准中插入一些值。
TAG标签: phone sales Samsung
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