5. Resonate
An idea "resonates" with customers if they fall for its pitch. 6. Out-of-box Experience Postmodern rephrasing of "Does Mikey like it?" Positive 'out-of-the-box experience' truly 'resonates' with the customer. 7. Transforming technologies Technologies that change the 'paradigm1' of a business (see 'Paradigm'). 8. Paradigm Coined by Thomas Kuhn in The Structure of Scientific Revolutions as the conceptual frameworks and/or worldviews of various scientific communities. In business it has been reduced to anything that might provide a competitive edge. 9. App Servers Computers dedicated2 to running specific applications only. 10. Effort As in "We are efforting to resolve the glitch3." Like "to concept" (We are in the concepting stage), here is another example of how too much verbing can cause trouble.
Top Color-related Words 1. Red Especially in combination with white and blue. 2. White Especially in combination with red and blue. 3. Blue Especially in combination with white and red. 4. Burqua Blue No longer the rage in Kabul. 5. Olive Drab The color of service 'fatigues4'.
Top Internet-related Words 1. LOL Lots of love? Laughing out loud? Lots of Luck? This chat- and gameroom acronym5 can substitute for any of the above, so you have to know who you are talking to, UC. 2. Code kiddie This new appellation6 of hackers7 betrays their fall in the esteem8 of their fellow man and responsible fellow programmers. 3. Steganography Hiding things in plain view. Watermarks on graphics9 and other hidden identifiers on web pages have brought forth10 a new science for the protection of intellectual property. 4. Emoticon We left this one until this year hoping it would go away. A blend of "emotion" and "icon," these prostrate11 faces created by punctuation12 marks now transform into桹h, no! Anything but梥miley faces! 5. Thingy As opposed to "thing" this term refers to all those new objects associated with computers and computer screens for which normal man and woman have no words. It isn't new, but its usage has soared as people take the internet plunge13.
Top Sports Words 1. No. 3 Dale Earnhardt's familiar No. 3 Chevy after his tragic14 death at the Daytona 500. (Last year Top Sports Words was Tiger as in Tiger Woods.) 2. 73 Barry Bonds breaks the all-time home run mark held by retiring Mark McGuire by hitting his 73rd in a single season. 3. Williams Venus, Serena and Dad shake up the tennis world. 4. Winter Olympics Everyone hopes they will cool the world down. 5. World Cup To the rest of the world, the real Super Bowl of football.
Most frequently spoken word on the Planet: O.K. Still one of the few examples where a person's initial's live on to become a word. (In this case, antebellum president Martin Van Buren, who was born in Old Kinderhook, New York; his nickname, Old Kinderhook, quickly evolved to O.K.) An alternate derivation suggests a play on the dialectal pronunciations of "all correct" by editors of the Boston Post in 1839