Chinese enterprises active in charities
文章来源: 文章作者: 发布时间:2007-03-27 07:04 字体: [ ]  进入论坛
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Chinanews, Beijing, March 27 - Domestic enterprises in China have contributed a better share than joint-venture and foreign-invested ones to charities in China.

 

Actually, charities in China depend greatly on the donations from enterprises. Statistics show that more than 90% of domestic enterprises have taken part in at least one charitable program. In the campaign against SARS in 2003, most donations were from domestic enterprises.

 

Besides, most foreign-invested enterprises made donations on a mutual-beneficial basis, as "donation" has become part of their corporate1 culture to protect the core value of their brands. It is said that 88% of them have contributed to charitable programs for public relations or marketing2 purposes, while,79% of domestic enterprises made donations only to repay the society for its favor.

 

Different cultures must be taken into consideration, too. Executives of domestic enterprises usually pay more attention to their responsibility as Chinese, thus they are naturally more charitable in China.

 



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1 corporate 7olzl     
adj.共同的,全体的;公司的,企业的
参考例句:
  • This is our corporate responsibility.这是我们共同的责任。
  • His corporate's life will be as short as a rabbit's tail.他的公司的寿命是兔子尾巴长不了。
2 marketing Boez7e     
n.行销,在市场的买卖,买东西
参考例句:
  • They are developing marketing network.他们正在发展销售网络。
  • He often goes marketing.他经常去市场做生意。
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