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Watching your products fly off the shelves is not usually regarded as a problem by most companies. But for the Australian maker1 of a popular baby milk powder, demand from China is resulting in shortages on domestic shelves and anger among loyal customers.
对于大多数公司而言,货架上的商品被一抢而空通常并不算什么问题。但对澳洲优质婴儿奶粉生产商贝拉米而言,中国的大量需求已经造成了澳大利亚本国婴儿奶粉短缺。此事也引起了当地消费者的不满。
A surge in sales ahead of China's online discount shopping day, Single's Day, which falls on Wednesday, has worsened the problem.
Bellamy's Australia has now apologised to its customers, many of whom have been unable to find cans of formula in their local supermarket.
The Tasmania-based company, which makes Australia's only certified2 organic infant formula, blamed "unprecedented3 demand" for its products last month.
Following angry comments from customers, Bellamy's said on its Facebook page that "purchases of products solely4 for the practice of on‐selling in overseas markets has led to limited stocks of [its] products on the shelves of Australian retailers5".
The popularity of foreign baby milk products has prompted some Chinese people in Australia to snap up cans to resell to Chinese buyers.
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