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Chinanews, Guangzhou, Oct 22 – In Guangzhou, a new sales mode, the "box store", has become popular among college students. By paying about a hundred yuan, students can rent a small space to sell things and enjoyed being a sales manager.
Box stores first appeared in Japan. They were then introduced to Hong Kong and are now popular in Guangzhou. The new business sales mode thrived in Guangzhou's college town where a lot of young people studied and lived. In October alone, five more box stores were opened in Beiting Square on the north part of the college town. After the first box store appeared in Guangzhou at the end of last September, all the boxes were rented out in just two weeks, said the box store owner. A reporter from the Information Daily recently visited one of such box stores in Guangzhou. The store, painted in orange color and consisting of five tiers, could been easily seen from a distance. In the store, the sales room was cut in different spaces, like the shape of a box. The length and width of every “box” were less than 50 centimeters. The reporter counted the number of boxes inside the store - there were 70!. The types of goods sold in these box shops varied1 greatly, from stuffy2 animals and crystal jewellery necklaces to small T-shirts, etc. The goods were usually sold at around 10-20 yuan. In some vacant shops, a memo3 sticker with a notice that read “for rent” was pasted there. The boxes are rented at different prices. The ones in the central tier are rented for 180 yuan each and those in the upper and lower two tiers were rented for 150 yuan and 120 yuan each, respectively. Students can pay the rent for three months at one time. After that, they can place their goods in the box and consign4 them for sale there. The rental5 store owner will hire someone to take care of the business in the box and when a transaction is made, the salesperson6 will take 2% of the sales money as commission, said Amny, the owner of the box store. In these box stores, handcraft articles are sold very quickly. In just a week, my store has received many orders on handcraft items. Since there are many boxes placed side by side in the store, those that are packaged in a unique style will attract customers' attention very quickly, Amny said. Most of the people who rent the boxes are college students since they don't have much fund and money in running business. If they want to rent a box inside the college town, the rent can be as much as 3,000 yuan a month Some box shops win students' favor because of their cheap rent, Amny noted7.
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