百威啤酒终止与英格兰足总杯的赞助协议_体育新闻

百威啤酒终止与英格兰足总杯的赞助协议

文章来源：未知文章作者：enread 发布时间：2014-02-08 08:03 字体： [大中小]　进入论坛

(单词翻译:双击或拖选)

The Football Association (FA) has confirmed it needs a new sponsor for the FA Cup after Budweiser decided¹ not to renew its £9m-a-year deal.

英国足协证实，与百威啤酒每年900万英镑的赞助合同终止，英格兰足总杯需要另寻赞助商。

The current deal with the US drinks giant expires（到期） at the end of the season, and the search is on for a replacement² for the 2014-15 competition.

Budweiser was the first US sponsor of English football's FA Cup.

FA commercial director Stuart Turner said: "The FA Cup retains a special place in English football."

He said in a statement: "Next year, the FA Cup will move to the BBC's platforms and we are very excited about its future."

There have been reports that the FA would consider offering naming rights for the trophy³, but it is understood it is seeking a similar arrangement to the existing deal. Under this deal, Budweiser is "in association with" the FA Cup.

Before Budweiser, the FA Cup's lead sponsor for five years was the energy giant E.On.

Budweiser is a sponsor of this year's Fifa World Cup in Brazil, and has also signed up for the tournaments in 2018 and 2022.

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收听单词发音

1 decided
adj.决定了的，坚决的；明显的，明确的
参考例句：
This gave them a decided advantage over their opponents.这使他们比对手具有明显的优势。 There is a decided difference between British and Chinese way of greeting.英国人和中国人打招呼的方式有很明显的区别。

2 replacement
n.取代，替换，交换；替代品，代用品
参考例句：
We are hard put to find a replacement for our assistant.我们很难找到一个人来代替我们的助手。 They put all the students through the replacement examination.他们让所有的学生参加分班考试。

3 trophy
n.优胜旗，奖品，奖杯，战胜品，纪念品
参考例句：
The cup is a cherished trophy of the company.那只奖杯是该公司很珍惜的奖品。 He hung the lion's head as a trophy.他把那狮子头挂起来作为狩猎纪念品。

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